Brooke in a flower-filled gardenBrooke Tannen · Clemson ’29

A little about me

Hey, I’m
Brooke.

I’m a Graphic Communications major at Clemson University, with a minor in Brand Communications.

I’ve been getting to try a little of everything: creating brands, designing packaging, working on campaign ideas with Cadency, and making content for campus events. I like projects where I get to work on the idea as well as the design.

This site is a collection of what I’ve made so far. I’m excited to keep learning, try new things, and see where it takes me.

What I’m working on

  • Building identitiesLogos, color, type, and the things they live on.
  • Thinking through campaignsConnecting an audience insight to an idea.
  • Designing for real formatsPackaging, publications, social posts, and print.

A few other things I’m part of

  • Thomas F. Chapman Leadership ScholarsA program focused on leadership and thoughtful decision-making.
  • Delta Sigma PiProfessional development with the Kappa Tau chapter.
  • Kappa DeltaSupporting the Parenting Place Committee’s philanthropy work.
A tote bag featuring Brooke’s blue and yellow BT monogram

A project that’s personal

A logo for me.

For my personal branding project, I made a symbol, monogram, and wordmark using sun and wave shapes. I wanted the colors to feel bright and upbeat.

See how it came together