Campus work · Social & recruitment
180 Degrees Consulting
Helping a student organization introduce itself.
A little about the project
As Director of Social Media & Marketing for Clemson’s 180 Degrees Consulting chapter, I helped shape how the organization showed up on campus. I managed social content and recruitment marketing, with room to develop a consistent visual identity for the chapter.
On the chapter’s Instagram, the work featured in my portfolio includes posts through April 23. Later posts were created by the succeeding team.
- My role
- Director of Social Media & Marketing
- The work
- Brand identity, social graphics & recruitment content
- Context
- September 2025 – September 2026
The work
Give prospective members a clearer picture.
I designed graphics and developed content to introduce students to the organization. The goal was to make recruitment information easy to understand while showing both the professional side of the chapter and the people behind it.
Across the feed
Think beyond a single post.
Working on an ongoing account meant thinking about how individual posts fit together. I worked with internal teams on content and promotional strategies, keeping the chapter’s visual presence consistent across its recruitment and organizational updates.